What’s New With Apple?


8024486It’s time.

The world’s been holding its breath … the iPhone 6 has arrived.

At this point, for me at least, nothing is shocking anymore. Nothing is so new that I cannot contain myself and I MUST own the new iPhone immediately!

According to a recent article in Forbes, this will be Apple’s most challenging launch. Why? Because for once, Apple is actually late to a trend. Last week the rumors of an extra-large iPhone were confirmed when Apple announced the new design for the 6. Apparently, the latest trend in smartphones is to make them “phablet” size. This word was just recently added to my vocabulary, and the best way to define it is as what would happen if a smartphone and a tablet had a baby — a phablet.

This particular smartphone design has proven to be most successful in developing nations because it is small enough to be a phone, yet large enough to function much like a tablet for watching videos and other such activities.

The Forbes article gives some statistics, “Over 70% of Internet users in Ghana, Nigeria and South Africa, 47% in Saudi Arabia and 44% in India use their smartphones to watch online video.”

I understand and appreciate the many benefits of this phablet phenomenon, but for me, I think I’ll stick with my pocket-sized iPhone 5.

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Paige Ferise, a sophomore at Butler University, is interning in the Indiana Chamber communications department this summer.

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