Phelps Demonstrates True Revenue Power of Sports


NEWS ALERT: Apparently, Michael Phelps is a big deal.

While his accomplishments in the pool have rendered him an archetype in his sport with legendary status, it’s the personal revenue machine he’s generated that might be equally appealing to capitalists everywhere. This article on ESPN.com is quite telling, and explains how Phelps could end up taking in over $100 million from the global business community.

Eight gold medals in one Olympiad are cool, I guess. I’ll only take mild offense that similar financial accolades were never tossed my way when my Lil’ Steelers bested the previously undefeated Lions in the 1986 Boone County Pee Wee Youth Football Championship. Pretty impressive milestone, but whatever.

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