How to Keep Your Audience Awake


If you’re in the professional world long enough, odds are pretty high that you will have to make at least a few speeches. While some people tense at the thought of public speaking, others take to it like ducks to water. However, the real keys are organizing your thoughts and practicing.

Regardless of your comfort level, one frequent challenge for everyone is making the speech interesting and engaging. We all know that business topics can be a little dry and crammed with information. The question is how to take what may be a dull topic and turn it into an attention-getter.

In its e-newsletter for communicators, Ragan recently offered five good tips to follow and featured a video of a speech that embodied this approach.

The speaker:

  1. Began with a story
  2. Created the framework for his talk
  3. Took his time
  4. Gave the audience a roadmap of what to expect
  5. Didn’t rely on PowerPoint

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