Outdated? No, No, Americans Still Use These Technologies!

NBC News recently published an interesting article about how Americans are still using "obsolete" technologies. A couple of the best gems are below. Now, if you'll excuse me, my pager is blowing up and I have to go help Cliff Huxtable deliver a baby.

Pagers
In the early 1990s, there was no greater status symbol than a pager. If you carried a beeper, that meant that, like a trauma surgeon or a Fortune 500 CEO, you were important enough to be reachable at all times. Within a few short years, cellphones replaced pagers because they let you send and receive calls and text messagesdirectly, a huge improvement over running to the nearest phone to return a page.

Despite the huge popularity of mobile phones, there’s still an active market for pagers. According to the CEA, in 2012 Americans bought approximately $7 million worth of new pagers, somewhere under 10,000 units. If you want to be reachable, but not too reachable, pagers provide a built-in excuse for avoiding phone conversations.

You might imagine drug dealers, who are paranoid about wire taps, using pagers for illegal activities. However, many doctors and hospitals find pager networks more reliable, particularly in emergencies where cellular systems tend to go down

VHS and cassette tapes
These days you can download music or stream it from an online service. Or you could act like it’s 1985 and wait for your favorite songs to come on the radio so you can tape them. You can record TV for later viewing on a DVR, play it via on-demand cable or stream it from a service like Hulu. But, if you think DVRs are for wimps, you can still rough it with a VCR.

The CEA says that, in 2012, around 13 million blank cassettes and VHS tapes were sold in America. Though the association no longer tracks sales of new VCRs, you can still buy a DVD / VHS combo recorder such as the $149 Toshiba DVR620 and the $198 Magnavox DV225MG9. CEA doesn’t track cassette recorders anymore, but it reports that 15,000 cassette-based car stereos were sold in 2012, so the old-fashioned mix tape is alive and well.

Hat tip to Chamber staffer Jennifer George for the link.

Miss Manners Says, ‘Put Your Device Away at Work!’

Emily Post, the famed 20th Century etiquette guru once said, “Good manners reflect something from inside – an innate sense of consideration for others and respect for self.”

While Post might not have seen cellphones, tablets or laptops coming, these handy-dandy technologies can pose etiquette problems in the workplace (and at lunch with friends and at home with your families – but we’re just going to focus on the workplace for now).

A survey from Robert Half Technology of over 2,300 chief information officers (CIOs) around the country found that 64% of CIOs said the increased use of mobile devices has led to more workplace rudeness over the last three years. That percentage has grown from 51% in 2010.

These technologies can help with productivity, but also serve as major distractions in meetings and face-to-face conversations.

Robert Half Technology offers four suggestions to avoid breaching etiquette at work:

  • Don’t surf while talking. It’s just rude to check your email or be on the Internet while in the midst of a conversation with someone.
  • Keep voicemails concise. Get to the point, already.
  • Make smart communication choices. Use the available technology to your advantage: Need a quick answer on something? Try an email, text or instant message. Just make sure to pick up the phone or walk down the hallway if you’ve got a long request or need to have a difficult conversation.
  • Avoid intense multitasking. Be present wherever you are. Tablets and laptops can make meetings more effective and efficient, but surfing the web or Tweeting during meetings is just a distraction for you and everyone else involved.

One more thing: the Emily Post Institute has a whole section on business etiquette, as well as a guide, “Manners in a Digital World, Living Well Online.” Check them out when you’ve got some free time at www.emilypost.com.

Some Lessons on Social Media from the Obama Team

Kyle Elyse Niederpruem of Kyle Communications (which I saw bring earn a Best of Show designation at the Hoosier PRSA Pinnacle Awards last week) wrote a column for Inside INdiana Business on some social media tips offered by the Obama for America team. Regardless of your thoughts on Pres. Obama's policies, you can likely glean some useful information here:

Here are four important lessons from Teddy Goff, who was digital director of Obama for America.

Experimenting with social media is critical.
Try and try again – and then try some more. Use multiple messages, different landing pages, switch out your word choices, and add lots of images if possible. Goff's team, for example, found that nouns in messages worked better than verbs (and probably counter to what most of us would do). Even word choices made a huge difference in fundraising.
Goff: "The most effective was raising money off the word – should."

Your social media team doesn't have to be large in numbers (or steeped in social).
People of all backgrounds were on the 250-person digital team. Guess how many managed the Twitter feed? Four. That's right. Four. Four people tweeted to the world. That meant consistency in tone, voice and keying in the analytics to push out the right kinds of messages at the right time – including undecided voters who can swing any election.
Goff: "There are three simple words in social – Don't be lame."

Your gut can be your most important guide.
In the bullpen of social media planning and in a group obsessed (rightly so) with analytics, many timely decisions by the digital team were made in the wee hours, without a lot of screening, and after a few beers. And like most good storytelling, an emotional link often gets the best reaction – like the most retweeted tweet of 2012.
Goff: "The most minute things make a big difference."

Being first and trying something new has its rewards.
Remember that in the first election of 2008, Facebook was half the size it is today. Twitter wasn't yet a strategic asset and the iPhone had just come out in the summer of 2007. The relationship between people and campaigns was dramatically changing. A number of tactics, like a website called the RomneyTaxPlan.com created by the Obama camp, had a constantly moving details button that never landed on a real plan. That was a more effective way to share a white paper by Obama than asking voters to read a white paper.

Revenue Producers: Where They Are, What They Do

Sure, all businesses (or at least a very high percentage) are important contributors to society in some form or fashion. But for the sake of a research paper, the Kauffman Foundation identified Companies That Matter as the following: scalable, quickly reaching $100 million or more in revenues; generating jobs quickly and broadly; and disproportionate creators of wealth, directly through profits and salaries and indirectly through equity.

More from Kauffman on the research and what it found:

In the paper, "The Constant: Companies that Matter," Kauffman Foundation Senior Fellow Paul Kedrosky explores the rate and founding locations of companies in the United States that "matter" from 1980 to present.

"Companies unable to reach $100 million in revenues are still relevant to the economy," Kedrosky says. "But the $100-million firms meet an entirely different threshold that gives cities, states and countries an even greater economic advantage."

Anywhere from 125 to 250 companies per year (out of roughly 552,000 new employer firms) are founded in the United States that reach $100 million in revenues. The largest contributors, in percentage terms, are from the consumer discretionary and industrial sectors. Taking into account sectoral contribution to U.S. GDP, the information technology sector produces more $100-million companies than might be expected.

Geographically, the most productive region in terms of $100-million company production is the U.S. southeast (Georgia, Florida, Kentucky, Louisiana) with the Pacific region (California, Oregon, Washington, Hawaii) coming in second. Following closely behind are the Mid-Atlantic and Central regions. Most regions are balanced with regard to sector, except for the Pacific region, which produces only slightly fewer $100-million information technology companies than the rest of the country combined, most of which are in California.

The United States averages 20 technology companies founded per year that reach $100 million in revenues, 17 of which are in 7 states: California, Florida, Illinois, Massachusetts, New York, North Carolina and Texas. Of these 17, 4 are usually in California. However, in the 1990s, California's share of $100-million technology companies was around 35 percent. That share has declined to around 20 percent in recent years.

"Looking forward, we will most likely see even more changes regarding the locations and sectors of these companies that matter," said Kedrosky. "With the prevalence of lean startups, accelerators and fractional entrepreneurship, and the declining cost of company creation, entrepreneurship is less expensive and more widely available to prospective entrepreneurs."

Lt. Governors Skillman, Ellspermann Find Great Value in Crane NSWC

Crane Naval Surface Warfare Center (in Crane, Indiana) has a reputation as "the best kept secret" in Indiana when it comes to innovation and public/private partnerships that are changing what is possible in America. For a full story on how Crane is enhancing the state's entrepreneurship culture, keep an eye out for our July/August edition of BizVoice magazine. Our creative director and I were fortunate to receive a tour of the base and the Westgate @ Crane Technology Park to learn about what's happening there — all that isn't classified, of course. But it appears we aren't the only ones who are impressed. Two of Indiana's most esteemed legislators also have some kind words about the base:

Becky Skillman did admirable work as Indiana's Lt. Gov. during Mitch Daniels' popular administration. After leaving office, she landed back in her home region of Southern Indiana, and is leading Radius Indiana. Additionally, our current Lt. Gov, Sue Ellspermann, also offered remarks on how vital Crane is for Hoosier innovation. See below.

Becky Skillman, President/CEO, Radius Indiana
Radius Indiana serves as a catalyst to help support and promote the use of civili military innovation through technology transfer and entrepreneurship. We work with our network of partners, including Westgate @ Crane, the ISBDC (Indiana Small Business Development Center), and many others to help start-up companies connect to resources they need in order to promote entrepreneurial success and economic growth within our 8-county region and beyond. With the low-cost, business-friendly environment that exists in Indiana, we are perfectly positioned and ready for growth within the defense industry.


Sue Ellspermann, Lt. Gov.
In the past I have enjoyed working with the Naval Surface Warfare Center Crane to increase the capture of intellectual property and the potential tech transfer opportunities available by identifying an external non-military application and potential market.

Our administration’s vision for Indiana includes focusing on economic development within Indiana's defense sector. One of the goals of the Indiana Office of Defense Development is to leverage the incredible assets at Crane and our federal research labs, including identifying high-potential technologies and developing strategies to successfully commercialize them. There is growing interaction and collaboration between the private sector and our major universities to bring technological innovations developed at Crane to market, to bolster the economy and create more high-tech, high-wage jobs in Indiana.

Mobile Madness!

Digiday explains why smartphones and mobile devices are no longer wants, but necessities, in today's world. Here are 15 stats that all brands should know about mobile:

  • The U.S. is at 101% penetration. (CTIA)
  • 1 billion smartphones will be shipped globally this year. (Gartner)
  • Apple beats all other phone manufacturers in customer satisfaction for smartphones. (J.D. Power and Associates)
  • 59% of mobile users are as comfortable with mobile advertising as they are with TV and online ads. (InMobi)
  • 85%  of mobile users prefer mobile apps over the mobile Web. (Compuware)
  • 75% of Americans bring their phones to the bathroom. (11 Mark)
  • 15% have answered their mobile phone while having sex. (Wilson Electronics)
  • Mobile advertising revenue is expected to reach over $11 billion worldwide this year, up from over $9 billion last year. (Gartner)
  • Mobile drives 23%  of paid-search clicks. (The Search Agency)
  • Americans spend an average of 158 minutes every day on their smartphones and tablets. (Flurry)
  • 15% of mobile users prefer to check financial accounts on smartphones and tablets. (Quicken)
  • 42% of consumers using a mobile device while in-store spend more than $1,000. (Interactive Advertising Bureau)
  • Mobile now accounts for 12% of Americans’ media consumption time, triple its share in 2009. (eMarketer)
  • 39% of mobile users access social networks from their phones. (Business Insider)
  • Mobile commerce will account for 15% of total e-commerce sales this year. (eMarketer)

Hat tip to Chamber staffer Glenn Harkness for the story.

SmartFile Awards Innovation in Bake-Off Contest

Our communications VP Tom Schuman penned this blog back in February about SmartFile's technology bake-off contest. If you dig innovation — and would like to see more of it in Indiana — you'll be on board with this. The winners were announced last week, and congrats to IUPUI students Ani Chan and Manpreet Singh for their honors.

“I don’t think I’ve ever been so simultaneously shocked and happy in my life,” said Chan. “Aside from being able to hold one of those ridiculously huge checks like a lottery winner, the best part of the competition was the validation that comes from building something from start to finish. Sometimes as a college student, it’s easy for your projects to go unnoticed, so it’s nice to receive feedback and interest from likeminded people and successful business leaders.”

Indiana college students were challenged to develop an open source application that interacts with the newly released SmartFile API over a period of 50 days. To help teams finish development, SmartFile hosted a 24-hour “Bake-Off-A-Thon” a week prior to submission to help finalize development. Registered students accepted the challenge to showcase their talents, but only nine qualified for the finals. Five of Indianapolis’ top business thinkers listened to five-minute pitches from the finalists before then scoring each “app” electronically in the following five categories: Innovation, Utility, Use of SmartFile Platform, Design and User Experience.

The top four teams re-pitched their applications to the Bake-Off party audience who then voted electronically before “Team Octodog” was crowned champion. Purdue University students, Eric Lovelace and Levi Miller, from  team "Winnovation” were awarded second place and received $5,000 for their mobile-app “SmartBox.”  Rose-Hulman Institute of Technology students, Erik Sanders and AJ Piergiovanni, from team  "Dangling Pointers” were awarded third place and received $2,000 for their web-app “ReciCopy.”

John Hurley, SmartFile’s President and Co-Founder, said the judges were impressed with the caliber of work, which made choosing the winners difficult. “But Team Octodog amazed everyone with an impressive and functional application with the right combination of entrepreneurial spark, innovation, real-world viability and skillful development.”

SmartFile’s Bake-Off was not only created to inspire and facilitate engagement between this next generation of programmers, but also to help develop the ecosystem for SmartFile’s new “platform” initiative.  During the ceremony, Hurley announced that “the online file platform” from SmartFile would now be FREE for developers who sign up for a beta account. Offering unlimited transfer and 100GB of storage space allows SmartFile to cater to the underserved development community. An official announcement for the online file platform initiative will be made in the coming week.

For more information about the ‘2013 SmartFile Platform Bake-Off’, please visit www.smartfile.com/bakeoff/. More details about SmartFile’s development can be found at www.smartfile.com/developers/.

Reporting Truth is More Important Than Speed

When you work as a reporter at a small community newspaper, you learn early on that making a mistake – grammatical, factual or otherwise – will typically earn you a public flogging by way of scathing letter to the editor. So, you double- and triple-check your facts before printing.

But, something has happened in this 24/7 news cycle and Twitter-as-news cycle. Accuracy and truth in reporting has become less important than being the first to break a story.

I was shocked to observe it happening during the immediate aftermath of the Sandy Hook Elementary School shootings. For example: The name of the shooter most news outlets had been using all day was the wrong name (it was the shooter’s brother). The first victim – the shooter’s mother – wasn’t, in fact, a teacher at that school. At one point there was a second shooter, and then there wasn’t.

Bad information. Just plain wrong. But it was out there and people were repeating it. Re-tweeting it.

It seems history is repeating itself with the Boston Marathon attack.

Shortly after the blasts, one news outlet said 17 people were killed. We all know that the actual number is three. Another outlet reported that a Saudi national was in custody and being guarded at a local hospital as a suspect. It turns out the innocent man was held down by frantic people in the crowd who thought he’d had something to do with it. He was never in police custody as a suspect; just recovering at a local hospital, like so many others.

Then, two days after the bombings, news outlets and social media erupted that a suspect had been arrested. An hour later: No arrests. It wasn’t until the Boston Police Department and FBI confirmed there had been no arrest made in the attack that the claims died down.

It dawned on me during the early moments of the Boston Marathon attack that as news consumers, we’re all part of the problem. We all want the information as quickly as possible. We re-tweet and share on Facebook the moment things are announced, whether or not stories contain a credible source. An “unnamed” or “unofficial” source does not count as credible, people.

Like so many Americans, Sandy Hook will always be on my heart. As a journalist, my mind will also linger on the shooter’s brother, who not only lost his family and has to live with the pain his brother caused, but whose name was vilified for the better part of a day, despite his innocence.

In the future, do your own fact-checking and wait for a named source. Contact the news outlet to let them know you value accuracy over rapidity.

It’s time to demand better.

Tricky Social Media Rules on Whistleblowing

The California Chamber's HR Watchdog Blog delivers this complicated tale, explaining a potential victim can even be fired for improperly using social media to document undesirable behavior.

A tech company, SendGrid, recently fired a female employee, Adria Richards, who used Twitter to complain about sexual jokes made by male employees from a different company.

During a conference in San Francisco, Richards tweeted that it was “Not cool” that the men were making inappropriate sexual jokes. She used her phone to take a picture of the men sitting behind her and then used Twitter to post the picture.

One of the men in the photo was terminated by his employer, San-Francisco based PlayHaven.

But Richards also found herself in the middle of a social media storm and was ultimately fired by her employer. SendGrid CEO Jim Franklin blogged that Richards was not fired because she reported offensive conduct, but because of how she reported it – using Twitter to post photographs and “publicly shaming” the offenders.

Franklin also went on to say that Richard’s actions caused division amongst the developer community that Richards serves as part of her job and that she can no longer be effective.

But this is what often happens when an employee complains of inappropriate conduct: A complaint is made, which may create division at work and with customers; people may take sides. Regardless of such division and the ultimate outcome of any investigation, the employee is supposed to be protected from retaliation for complaining of harassment or discrimination.

This situation poses difficult questions: Can an employee complain in any manner he/she sees fit? Airing information across social media platforms and posting pictures of co-workers, customers or collaborators?

The law provides strong protections for those who complain about harassment or discrimination. As demonstrated by recent decisions by the National Labor Relations Board, the law also protects employees who engage in concerted activity with other employees to improve their working conditions — which may include employees complaining to each other over social media.

Start-up Founder Laments Simple “For-Profit” Approach

Start-up cofounder Rand Fishkin has an interesting post on his blog about how simple "for-profit" thinking may not be optimal if the view is just short-term. I'd argue some start-ups aren't profit-focused enough sometimes, but his general outlook is worth noting and he makes some valid points about the nature of doing business today.

Apple as a whole may be worth more, but Google’s trendline, particularly the past 6 months, is far more favorable. Fred’s assertion is that this stems from investors’ sophisticated understanding that Google controls so much of the data, software, and ecosystem around computing. Google’s mission isn’t to make as much money as possible, certainly not in the short term anyway. Google is aiming for total domination of their (ever-expanding) areas of focus. Revenue and profits are merely a helpful side-effect of these efforts.

Later in the week, courtesy of Dan Ariely, I watched this video about Hancock Bank’s remarkable $1.4Billion growth following Hurricane Katrina (it’s worth watching all the way through, but if you don’t have 6 full minutes, start at the 3:44 mark).

The mission of making money isn’t just boring and stale. It’s hard to get excited about. It’s hard to get behind. It’s hard to build a fan-base around. It’s hard to hire for. It’s hard to scale. And it’s hard to stick with something through the muck of despair and failure that inevitably occur if you’re not pursuing something bigger than yourselves – bigger than money.

I don’t mean to suggest that those who relentlessly pursue wealth at the cost of all else don’t occassionally succeed. But I would argue that most businesses that have changed the world in the technology age have been pursuing a mission beyond the financial.