Inside INdiana Business reports on how Indianapolis is looking to capitalize on the upcoming Super Bowl long after the game ends:
The head of the Indianapolis Convention & Visitors Association believes the city has a real opportunity to increase business after the Super Bowl. Association Chief Executive Officer Leonard Hoops says it’s important to make a great impression on corporate decision-makers who will be in the town for the game. During an interview set to air this weekend on Inside INdiana Business Television, Hoops also says the ICVA faces a challenge to fill additional hotel space once the Super Bowl is long gone. Watch video.